Rifò is an emerging brand of clothes and accessories. We produce high-quality products, 100% made with upcycled textile fibers and made in Italy (In Prato). Thanks to a mechanical and craftsmanship process developed in the textile district of Prato (our city) more than 100 years ago, we are able to turn fabric leftovers into new accessories and clothes with identical qualities to the original products, this process is technically called upcycling textile fibers. This method allows us to upcycle the leftovers and sensibly reduce the amount of water and chemical products used in the production.
Nowadays it is so easy to get dressed, there are so many beautiful clothes available at a low price. But we can do better – we can dress in high-quality and fashionable clothes while taking care of our planet! Our mission is to create a fashionable and high-quality garment line made entirely in Prato with 100% upcycled fibers.
Our products are: MADE IN ITALY: Rifò clothes and accessories are all confectioned in Prato and its surroundings.
100% REGENERATED: all our products are made with upcycled textile or yarns and they have the same qualities as the virgin ones. All colors we use in production are 100% natural, they have not been dyed, they are the result of the color selection of fabric leftovers.
Rifò is the made in Italy 3.0! A high-quality product which is environmentally and socially responsible!